DE YOUNGSTER ART PARTY
Impact: $450K for Fine Arts Museums of San Francisco education programs
In its eighth iteration, the annual de Youngsters Art Party managed to break all previous fundraising records by going virtual in late January.
In years past, this event drew well-dressed kiddos to the de Young Museum for a day of interactive art exploration. But in our endless “year” of COVID, Art Party co-chairs Max Boyer Glynn and and Mariana Gantus Wall (with lead sponsor Adobe) dreamed up Think Outside the Box, a five-day online series of art projects (digital and hands-on) for K-6 students.
Each box cost $80. Museum staff packed 1,575 boxes, brimming with supplies (origami paper, Ed Hardy tattoo stickers, Moleskine notebooks), that were delivered to Art Party participants’ homes. And thanks to some very generous patrons who ponied up $25K, FAMSF was able to provide accessible art to some who otherwise couldn’t afford it: 1,200 of the boxes were donated to students of the Boys & Girls Clubs of San Francisco, DrawBridge and the San Francisco Unified School District Art Department.
The Art Party drew 375 ticketed participants. But the FAMSF YouTube channel, which hosted the daily projects, struck a nerve with WFH parents who apparently were Googling educational entertainment for their not-yet- back-in-school kids: The videos garnered 125K hits.